It is not easy to talk about the role of the mass media in this overwhelmingly significant phase in European history. History and news become confused, and one's impressions tend to be a mixture of skepticism and optimism. (46)Television is one of the means by which these feelings are created and conveyed-and perhaps never before has it served to much to connect different peoples and nations as is the recent events in Europe .The Europe that is now forming cannot be anything other than its peoples, their cultures and national identities. With this in mind we can begin to analyze the European television scene. (47) In Europe, as elsewhere multi-media groups have been increasingly successful groups which bring together television, radio newspapers, magazines and publishing houses that work in relation to one another.One Italian example would be the Berlusconi group while abroad Maxwell and Murdoch come to mind.

　　Clearly, only the biggest and most flexible television companies are going to be able to compete complete in such a rich and hotly-contested market. (48) This alone demonstrates that the television business is not an easy world to survive in a fact underlined by statistics that show that out of eighty European television networks no less than 50% took a loss in 1989.

　　Moreover, the integration of the European community will oblige television companies to cooperate more closely in terms of both production and distribution.

　　(49) Creating a “European identity” that respects the different cultures and traditions which go to make up the connecting fabric of the Old continent is no easy task and demands a strategic choice - that of producing programs in Europe for Europe. This entails reducing our dependence on the North American market, whose programs relate to experiences and cultural traditions which are different from our own.

　　In order to achieve these objectives, we must concentrate more on co-productions, the exchange of news, documentary services and training. This also involves the agreements between European countries for the creation of a European bank will handle the finances necessary for production costs. (50) In dealing with a challenge on such a scale, it is no exaggeration to say “Unity we stand, divided we fall” -and if I had to choose a slogan it would be “Unity in our diversity.” A unity of objectives that nonetheless respect the varied peculiarities of each country.

Section Ⅲ Writing

　　Part A

　　51. Directions:

　　Two months ago you got a job as an editor for the magazine Designs & fashions. But now you find that the word is not what you expected. You decide to quit. Write a letter to your boss, Mr. Wang, telling him your decision stating your reason(s), and making an apology.

　　Write your letter with no less than 100 words. Write it neatly on ANSWER SHEET2. Do not sign your own name at the end of the letter, use “Li Ming” instead. You do not need to write the address. (10 points)

　　Part B

　　52. Directions:

　　Write an essay of 160-200 words based on the following drawing. In your essay ,you should first describe the drawing the interpret its meaning, and give your comment on it.

　　You should write neatly on ANSWER SHEET2. (20 points)

答案
Section I: Use of English (10 points)
1. [C] 2. [B] 3. [A] 4. [C] 5. [B]
6. [A] 7. [D] 8. [A] 9. [D] 10. [B]
11. [C] 12. [A] 13. [D] 14. [C] 15. [D]
16. [B] 17. [C] 18. [D] 19. [A] 20. [B]
Section II: Reading Comprehension (60 points)
Part A (40 points)
21. [C] 22. [B] 23. [A] 24. [C] 25. [B]
26. [C] 27. [D] 28. [A] 29. [D] 30. [B]
31. [A] 32. [C] 33. [D] 34. [D] 35. [A]
36. [B] 37. [D] 38. [A] 39. [B] 40. [C]
Part B (10 points)
41. [E] 42. [C] 43. [G] 44. [F] 45. [B]
Part C (10 points)
46. 电视是创造和传递感情的手段之一。也许在此之前，就加强不同的民族和国家之间的联系而言，电视还从来没有像在最近的欧洲事件中起过如此大的作用。
47. 多媒体集团在欧洲就像在其他地方一样越来越成功了。这些集团把相互关系密切的电视台、电台、报纸、杂志、出版社整合到了一起。
48. 仅这一点就表明在电视行业不是一个容易生存的领域。这个事实通过统计数字一目了然，统计表明在80家欧洲电视网中1989年出现亏损的不少于50%。
49. 创造一个尊重不同文化和传统的"欧洲统一体"绝非易事，需要战略性选择。正是这些文化和传统组成了连接欧洲大陆的纽带。
50. 在应付一个如此规模的挑战过程中，我们可以毫不夸张地说，"团结，我们就会站起来；分裂，我们就会倒下去。"
Section III: Writing (30 points)
Part A (10 points)
51. 参考范文
A Letter, to Quit
Jun 22, 2005
Dear Mr. Wang,
First of all, please allow me to express my deep sorry to you for my resignation. I do know that this will bring about much trouble to you so that I write to you for my explanation.
I decided to quit for some reasons as follows. To begin with, the job as an editor for the magazine Designs & Fashions is not suitable to me. What's more, I am preparing for another degree and I prefer to further my study. Again, I apologize for my resignation to you!
I am looking forward to your early reply.
Sincerely yours,
Li Ming
Part B (20 points)
52. 参考范文
A Helpless Father
The picture ironically shows that a pitiable old man in rags is being helplessly kicked off by his three sons and a daughter, who all wear decent clothes. The father's negligent children are all guarding their home gates lest their old father "roll into" their households. In other words, they four ignore their moral sense of assuming the responsibility for their old father even though they may be all living a satisfying life. That is a painful scene we often encounter in our daily life.
Sad to say, the moral decline of the younger generations may be a rather explosive situation in our modern society. People definitely have their living conditions improved by wider and wider margins, as evidenced by the four children's decent dressing, but their moral sense still remains sadly unchanged or in some cases becomes dramatically downgrading. Most people might have become too much self-centered, and even worse, they discard the tradition of giving respect to the elderly. They no longer care for their elders, let alone their neighbors or the disadvantaged; instead they try every means to avoid responsibility for other citizens. When one cares for others, one might even appear stupid or may even be distrusted.
Therefore, we have to take some useful measures to avoid the scene that is mentioned above. We must launch a variety of campaigns about the return to the good tradition of giving help and love the elderly. Moreover, we must appeal to our government to establish some relevant laws to punish those who avoid their duties. The last but not the least, our respect for age is an indication of the progress of human society, as imperatives of traditions require. We sincerely wish that the old man could be welcome to any of the four households, elegantly dressed, and a smile on the face.

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